97701 can be classified socioeconomically as Lower Middle Class class compared to other ZIP Codes in Oregon based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 97701 is White. The majority race/ethnicity attending public schools in 97701 is White. The current unemployment level in 97701 is 5.4%.
| Population | 41,577 |
| Population Growth Rate | -38.12% |
| Population Density | 151 People per Square Mile |
| Total Households | 25,039 |
| Percentage High Income Households | 4.1% |
| Median Household Income (2021) | $68,243 |
| Average Adjusted Gross Income (2021) | $478,770 |
| Current Unemployment Rate (September 2025) | 5.4% |
| Majority Race/Ethnicty | White - 89.75% |
| Public School Majority Race/Ethnicty | White - 82.88% |
97701 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 37,496 | 89.75% |
| Black | 375 | 0.9% |
| Hispanic | 3,065 | 7.34% |
| Asian | 790 | 1.89% |
| Native American | 52 | 0.12% |
| Hawaiian/Pac. Islander | 0 | 0% |
97701 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 8,588 | 86.29% |
| Black | 63 | 0.63% |
| Hispanic | 1,076 | 10.81% |
| Asian | 159 | 1.6% |
| Native American | 40 | 0.4% |
| Hawaiian/Pac. Islander | 26 | 0.26% |
97701 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
| Less Than 1 Year of College | 3,386 | 8.49% |
| Bachelor Degree | 10,639 | 26.66% |
| High School Diploma | 6,713 | 16.82% |
| No High School Diploma | 476 | 1.19% |
| GED or Alternate | 1,257 | 3.15% |
| 1 or More Years of College | 8,010 | 20.07% |
| Associates Degree | 4,497 | 11.27% |
| Masters Degree | 3,265 | 8.18% |
| Professional Degree | 1,286 | 3.22% |
| Doctorate Degree | 374 | 0.94% |