72704 can be classified socioeconomically as Middle Class class compared to other ZIP Codes in Arkansas based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 72704 is White. The majority race/ethnicity attending public schools in 72704 is White. The current unemployment level in 72704 is 2.4%.
| Population | 28,832 |
| Population Growth Rate | 0.00% |
| Population Density | 374 People per Square Mile |
| Total Households | 8,538 |
| Percentage High Income Households | 2.0% |
| Median Household Income (2021) | $75,685 |
| Average Adjusted Gross Income (2020) | $79,610 |
| Current Unemployment Rate (April 2024) | 2.4% |
| Majority Race/Ethnicty | White - 86.94% |
| Public School Majority Race/Ethnicty | White - 53.92% |
72704 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 22,895 | 86.94% |
| Black | 1,057 | 4.01% |
| Hispanic | 1,823 | 6.92% |
| Asian | 371 | 1.41% |
| Native American | 189 | 0.72% |
| Hawaiian/Pac. Islander | 0 | 0% |
72704 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 1,072 | 59% |
| Black | 297 | 16.35% |
| Hispanic | 328 | 18.05% |
| Asian | 65 | 3.58% |
| Native American | 9 | 0.5% |
| Hawaiian/Pac. Islander | 46 | 2.53% |
72704 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
|---|
| Less Than 1 Year of College | 708 | 6.06% |
| Bachelor Degree | 2,969 | 25.42% |
| High School Diploma | 2,526 | 21.63% |
| No High School Diploma | 242 | 2.07% |
| GED or Alternate | 376 | 3.22% |
| 1 or More Years of College | 2,216 | 18.97% |
| Associates Degree | 881 | 7.54% |
| Masters Degree | 1,236 | 10.58% |
| Professional Degree | 285 | 2.44% |
| Doctorate Degree | 240 | 2.05% |