74012 can be classified socioeconomically as Lower Middle Class class compared to other ZIP Codes in Oklahoma based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 74012 is White. The majority race/ethnicity attending public schools in 74012 is White. The current unemployment level in 74012 is 3.2%.
| Population | 63,498 |
| Population Growth Rate | 2.00% |
| Population Density | 2,561 People per Square Mile |
| Total Households | 20,566 |
| Percentage High Income Households | 3.1% |
| Median Household Income (2021) | $72,941 |
| Average Adjusted Gross Income (2021) | $360,360 |
| Current Unemployment Rate (September 2025) | 3.2% |
| Sales Tax Rate (2025) | 9.6% |
| Majority Race/Ethnicty | White - 73.37% |
| Public School Majority Race/Ethnicty | White - 45.15% |
74012 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 45,552 | 73.35% |
| Black | 4,082 | 6.57% |
| Hispanic | 6,356 | 10.23% |
| Asian | 3,221 | 5.19% |
| Native American | 2,873 | 4.63% |
| Hawaiian/Pac. Islander | 17 | 0.03% |
74012 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 6,808 | 50.96% |
| Black | 1,371 | 10.26% |
| Hispanic | 3,443 | 25.77% |
| Asian | 768 | 5.75% |
| Native American | 943 | 7.06% |
| Hawaiian/Pac. Islander | 27 | 0.2% |
74012 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
| Less Than 1 Year of College | 3,045 | 8.95% |
| Bachelor Degree | 7,964 | 23.42% |
| High School Diploma | 7,796 | 22.93% |
| No High School Diploma | 455 | 1.34% |
| GED or Alternate | 1,116 | 3.28% |
| 1 or More Years of College | 7,100 | 20.88% |
| Associates Degree | 3,449 | 10.14% |
| Masters Degree | 2,370 | 6.97% |
| Professional Degree | 493 | 1.45% |
| Doctorate Degree | 218 | 0.64% |