74701 can be classified socioeconomically as Lower Middle Class class compared to other ZIP Codes in Oklahoma based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 74701 is White. The majority race/ethnicity attending public schools in 74701 is White. The current unemployment level in 74701 is 3.2%.
| Population | 26,158 |
| Population Growth Rate | 0.00% |
| Population Density | 155 People per Square Mile |
| Total Households | 8,336 |
| Percentage High Income Households | 1.7% |
| Median Household Income (2021) | $49,854 |
| Average Adjusted Gross Income (2021) | $410,070 |
| Current Unemployment Rate (September 2025) | 3.2% |
| Sales Tax Rate (2025) | 9.4% |
| Majority Race/Ethnicty | White - 73.39% |
| Public School Majority Race/Ethnicty | White - 50.27% |
74701 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 18,066 | 73.26% |
| Black | 587 | 2.38% |
| Hispanic | 1,991 | 8.07% |
| Asian | 226 | 0.92% |
| Native American | 3,747 | 15.19% |
| Hawaiian/Pac. Islander | 44 | 0.18% |
74701 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 2,399 | 57.45% |
| Black | 98 | 2.35% |
| Hispanic | 591 | 14.15% |
| Asian | 35 | 0.84% |
| Native American | 1,043 | 24.98% |
| Hawaiian/Pac. Islander | 10 | 0.24% |
74701 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
|---|
| Less Than 1 Year of College | 1,025 | 8.72% |
| Bachelor Degree | 2,018 | 17.16% |
| High School Diploma | 3,420 | 29.09% |
| No High School Diploma | 195 | 1.66% |
| GED or Alternate | 621 | 5.28% |
| 1 or More Years of College | 2,207 | 18.77% |
| Associates Degree | 837 | 7.12% |
| Masters Degree | 1,099 | 9.35% |
| Professional Degree | 222 | 1.89% |
| Doctorate Degree | 113 | 0.96% |