96740 can be classified socioeconomically as Middle Class class compared to other ZIP Codes in Hawaii based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 96740 is White. The majority race/ethnicity attending public schools in 96740 is Hawaiian/Pacific Islander. The current unemployment level in 96740 is 2.6%.
| Population | 40,886 |
| Population Growth Rate | 0.00% |
| Population Density | 165 People per Square Mile |
| Total Households | 12,996 |
| Percentage High Income Households | 3.9% |
| Median Household Income (2021) | $81,689 |
| Average Adjusted Gross Income (2021) | $559,010 |
| Current Unemployment Rate (September 2025) | 2.6% |
| Sales Tax Rate (2025) | 4.5% |
| Majority Race/Ethnicty | White - 59.30% |
| Public School Majority Race/Ethnicty | Hawaiian/Pacific Islander - -1.00% |
96740 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 17,859 | 51.02% |
| Black | 376 | 1.07% |
| Hispanic | 4,040 | 11.54% |
| Asian | 7,828 | 22.36% |
| Native American | 11 | 0.03% |
| Hawaiian/Pac. Islander | 4,891 | 13.97% |
96740 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 735 | 20.7% |
| Black | 16 | 0.45% |
| Hispanic | 661 | 18.61% |
| Asian | 548 | 15.43% |
| Native American | 17 | 0.48% |
| Hawaiian/Pac. Islander | 1,574 | 44.33% |
96740 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
|---|
| Less Than 1 Year of College | 1,523 | 6.13% |
| Bachelor Degree | 4,798 | 19.32% |
| High School Diploma | 8,079 | 32.53% |
| No High School Diploma | 622 | 2.5% |
| GED or Alternate | 549 | 2.21% |
| 1 or More Years of College | 4,804 | 19.35% |
| Associates Degree | 2,281 | 9.19% |
| Masters Degree | 1,321 | 5.32% |
| Professional Degree | 468 | 1.88% |
| Doctorate Degree | 388 | 1.56% |