96771 can be classified socioeconomically as Lower Middle Class class compared to other ZIP Codes in Hawaii based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 96771 is White. The majority race/ethnicity attending public schools in 96771 is Hispanic. The current unemployment level in 96771 is 2.6%.
| Population | 7,238 |
| Population Growth Rate | 0.00% |
| Population Density | 142 People per Square Mile |
| Total Households | 2,325 |
| Percentage High Income Households | 0.6% |
| Median Household Income (2021) | $46,063 |
| Average Adjusted Gross Income (2021) | $339,150 |
| Current Unemployment Rate (September 2025) | 2.6% |
| Sales Tax Rate (2025) | 4.5% |
| Majority Race/Ethnicty | White - 57.63% |
| Public School Majority Race/Ethnicty | Hispanic - 33.81% |
96771 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 2,535 | 48.93% |
| Black | 66 | 1.27% |
| Hispanic | 1,444 | 27.87% |
| Asian | 328 | 6.33% |
| Native American | 26 | 0.5% |
| Hawaiian/Pac. Islander | 782 | 15.09% |
96771 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 83 | 16.02% |
| Black | 4 | 0.77% |
| Hispanic | 211 | 40.73% |
| Asian | 15 | 2.9% |
| Native American | 1 | 0.19% |
| Hawaiian/Pac. Islander | 204 | 39.38% |
96771 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
| Less Than 1 Year of College | 373 | 9.83% |
| Bachelor Degree | 609 | 16.04% |
| High School Diploma | 1,101 | 29% |
| No High School Diploma | 17 | 0.45% |
| GED or Alternate | 119 | 3.13% |
| 1 or More Years of College | 716 | 18.86% |
| Associates Degree | 639 | 16.83% |
| Masters Degree | 104 | 2.74% |
| Professional Degree | 93 | 2.45% |
| Doctorate Degree | 25 | 0.66% |